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Christmas coming to the mall
Seasonal kiosks are popping up in Spotsylvania Towne Centre.

Date published: 11/1/2012


Christmas is still eight weeks away, but it's already making its debut at Spotsylvania Towne Centre.

Hickory Farms, Go! Calendars and Go! Games opened holiday-season kiosks in the mall last week, and the Glass Gallery's staff planned to work Halloween and this morning setting up theirs.

Spotsylvania Towne Centre is one of the top locations for franchisee Holt Edmunds' 39 Hickory Farms locations in Virginia, the Carolinas and Tennessee. The kiosk, which is located near the mall's customer service booth, will have more stock than last year, including the popular $20 red gift bag. Customers fill it with their choice of meat, mustard, cheese and crackers, said area supervisor Barbara Spindle.

Hickory Farms also will have a different manager's special each week. A $99 gift package, for example, might be marked down to $79, Spindle said. Free shipping, including to soldiers stationed abroad, will be available on purchases of $29.99 or more in November. The kiosk will remain open until at least New Year's Day.

Calendar Holdings LLC, the largest operator of seasonal pop-up stores in the world, will have two sets of Go! Calendars and Go! Games kiosks in the mall. One has already opened near Belk, and Hurricane Sandy has delayed shipments for the other. It is expected to open Nov. 8 in front of Papaya.

Go! Calendars offers a wide variety of calendars for everyone from dog lovers to Thomas Kinkade fans. Those who want a more personal touch have a new option this year: They can visit the website calendars.com and customize calendars with their own photos and special dates, such as birthdays. Available in 12- and 18-month versions, these calendars range in price from $19.99 to $23.99.

Go! Games, which specializes in family-friendly board games and puzzles, will carry a wide variety of Monopoly games, "The Hunger Games" merchandise and such things as Hedbanz, a game in which each player sticks a card on his headband and has to guess what's on it using clues supplied by his partners. Both sets of kiosks are expected to remain open until Jan. 21.

The Glass Gallery should be open about noon today in front of The Sweet Factory. The St. Louis, Mo.-based seasonal retailer specializes in hand-blown glass and crystal items ranging in price from $6.99 to about $50. This year it will feature a line of figurines attached to mirrors that will come prepackaged in purple satin boxes.

"Packaging really helps to sell our products because it's usually going to be a gift," said general manager Sandy Shaw. "You can tell the men, especially, 'You don't have to wrap this, just go to Hallmark and get a gold bow.'"

The Glass Gallery kiosk in Spotsylvania Towne Center will remain open until its stock is depleted.

Cathy Jett: 540/374-5407
Email: cjett@freelancestar.com